Warren Bobrow=WB: Please tell me about where you are from?
Jim Higdon=JH: I matured in Lebanon, Kentucky– about an hour south of Louisville.
WB: How would you describe it to someone who is not from Kentucky, or the closest they got remained in a glass of bourbon!
JH: For a scotch lover, I can point to the red wax on a bottle of Maker’s Mark and say, “I’m from there.” My grandmother was born in the house on the Maker’s Mark distillery property that is now the welcome center for visitors on the Bourbon Trail. If you have actually been to the Maker’s Mark distillery, you’ve been to my granny’s youth house.
WB: What brought you to the hemp service?
JH: My hometown, in addition to being at the heart of Kentucky bourbon culture, also occurred to be the head office for an outlaw band of marijuana growers known as the Cornbread Mafia. That work led me to the chance to introduce Cornbread Hemp.
WB: Why a Marijuana product?
JH: My career path led me directly to this minute. Because of my book-writing background and my reputation as a cannabis reporter, I was completely placed to make the leap into business side with the passage of the 2018 Farm Costs.
WB: What was your path to the plant?
JH: I avoided the plant in high school. Then, while studying abroad, I turned 19 in Amsterdam. After that, things weren’t the exact same.
WB: Do you have a mentor? Who is it?
JH: In 2018, I profiled Trey Zoeller of Jefferson’s Bourbon for Business Owner Publication He’s the mad researcher behind Jefferson’s Ocean, which is bourbon aged at sea. In the course of interviewing him, I learned how he interfered with the bourbon industry with a brand-new way of thinking that gotten in touch with the marketplace in surprising ways. He’s a role model who taught me how to participate in company by fixing issues in creative methods.
WB: Why Cornbread Hemp? Cornbread Hemp brings the Kentucky cannabis customs of the Cornbread Mafia into the light of day by dropping the “mafia” and adding Kentucky-grown hemp products made to the standards of the USDA licensed natural program. Through the Cornbread story, we produced a brand story that stretches back to the first Kentucky hemp crop in1775 In this way, we have access to a brand name story that more closely looks like a tradition bourbon brand than an unprofessional CBD company.
WB: How do you make your cornbread? Do you use Anson Mills grains?
JH: If we’re talking cornbread, I always start with a corn-only, gluten-free batter. For dessert cornbread, I dollop in spoonfuls of blackberry protects.
( Ohhhh, creamed corn …)
WB: What is your six and twelve-month plan?
JH: We are presently in a fundraising round on Wefunder, almost halfway to our objective of raising $400 K. In the next couple of months, we will release this capital through digital marketing channels to continue our nationwide reach, along with presenting new products into our lineup like USDA organic complete spectrum vegan CBD gummies.
WB: What markets do you wish to penetrate?
JH: Cornbread Hemp is perfectly positioned to be the marketplace leader from Chicago to Atlanta. As we grow this year, our area is the lower Midwest and upper South that extends from Chicago to Atlanta, consisting of Indianapolis, Cincinnati, and Nashville. To our understanding, we are the only brand to provide USDA certified natural CBD products within 300 miles of Chicago. The Second City is a high concern for us.
WB: What barriers do you deal with?
JH: Like all CBD brands, our primary obstacle is the saturated environment we find ourselves because is an outcome of an absence of FDA guidelines, which keeps major merchants on the sidelines. This lack of policies likewise develops a discouraging mosaic of compliance as specific states step up to fill deep space, however not in any unified method.
WB: How do you prepare for removing those obstacles?
JH: The FDA will provide policies when it does. In the meantime, our CBD products are accredited organic by the USDA, which is the only federal firm that grants its seal of approval to hemp infused products. In regards to restricting risk of contamination and communicating credibility to consumers, there’s no substitute for the USDA organic seal.
WB: Preconceptions about weed?
JH: All the items at Cornbread Hemp are complete spectrum, which indicates they contain a legal dosage of not more than 0.3%THC. One challenge we continue to deal with is that many of our prospective customers are obstructed from attempting full spectrum hemp products since of workplace drug screening, even though full spectrum CBD products are perfectly legal.
WB: Do you have a favorite food memory from childhood?
JH: I must have still been in very first grade when my mom baked a cake for our Catholic parish turkey social in November.
WB: Do you cook? If so, have you ever cooked your grandparents‘ recipes?
JH: I barbecue steaks like my grandfather taught me: do not turn a steak up until the juice starts to poke out of the top. Then, turn it simply long enough to heat up the opposite and pull it. Perfect medium-rare each time.
WB: Do you have a preferred dining establishment (pre-covid-19) where is it? Kind of food?
JH: When visitors come to Louisville, I take them to Hammerheads. Found inside the basement of a house on a domestic block of Germantown, it was a speakeasy during Prohibition and then an area bar for years up until it ended up being Hammerheads about 10 years ago. Parking is a headache and the headroom in the dining area is dodgy for tall individuals. It’s the sort of place you know that every dollar you’re investing is on the food and not the decor. I suggest the smoked duck tacos and lamb ribs.
WB: What is your enthusiasm?
JH: I am a storyteller who is devoted to reminding all Americans, however especially women over 45, that hemp has always been a part of American culture, which the 50 years of the Drug War was a distortion of our real relationship with the plant. Up until the end of The second world war, hemp had actually belonged of American dominant culture, however the politics surrounding the Vietnam War pressed hemp into the counter-culture. My passion is to help people understand that hemp has always been with us. With this knowledge, individuals can comprehend that using hemp-derived complete spectrum CBD products isn’t dangerous or deviant or naughty, but rather as American as cornbread.